London 21 March 2006 - Tradedoubler, a European provider of online marketing and sales solutions, today announced the appointment of William Cooper as Chief Operating Officer. Cooper replaces Daniel Nordstrom, Vice President European Operations, who is leaving the company after more than six years to focus on his family business.

Cooper will take on overall responsibility for the Group’s sales and marketing operations. In his new role, Cooper will be supported by two regional directors who will be responsible for overseeing 12 of Tradedoubler’s European operations, leaving him to directly oversee both the UK and Germany.

An employee of the company for six years, Cooper brings a range of relevant experience to the role having previously held the positions of Managing Director of the UK operation, which he helped to set up on his appointment in 2000 and most recently Chief Marketing Officer.

About Tradedoubler
Founded in 1999, Tradedoubler is a European provider of online marketing and sales solutions. Industry leaders all over Europe have partnered with Tradedoubler to work with performance-based marketing and to manage online relationships, in order to increase sales and improve online business. Tradedoubler is headquartered in Sweden with a presence in 15 other markets, and customers include Apple Store, Dell, Telia Sonera, eBay and Kelkoo. Please visit for further information.


Editorial contacts

Euro PR Group
Sue Glanville/Louise Stewart-Muir
T: +44 (0) 208 917 4900

Will Cooper
T: +44 (0) 207 881 1404