Media Toolbox for Publishers is a hosted online management tool aimed at portals and large traffic drivers working with multiple advertisers.
Media Toolbox for Publishers
With this solution it is possible to measure visitor behaviour on the portal as well as on the advertisers’ websites, tracking everything from impression all the way to the sold product including recurrent sales data.
The benefit is to have full overview and knowledge of the own visitor quality and the value given to each advertiser and partnership. Additionally, Tradedoubler as an independent third party validates the result.
Complete inventory control
This single tool gives complete inventory control, since it encompasses management of advertisers and advertisements, implementations, links, statistics, and administration.
Tradedoubler Media Toolbox is designed to:
- Increase revenue opportunities
- Deliver real time reports and detailed statistics
- Act as a third party, ensuring traffic integrity
- Build loyalty and long term partnerships with marketers and clients
Media Toolbox for Publishers fact sheet