Tradedoubler TrackerTM - March 2005The Tradedoubler TrackerTM ™ is a monthly report detailing online sales volumes and trends across Europe, based on Tradedoubler’s monitoring of sales made through its European network. The data contained within the Tracker shows results tracked and generated within Tradedoubler’s network covering 16 European countries with clients spanning a multitude of different sectors.
The data contained within this tracker is provided by Tradedoubler’s independent third party tracking technology.
As the first quarter of 2005 draws to a close, Tradedoubler’s March Tracker reveals that total sales tracked and generated over this period are only 3% lower than in the 3 traditionally strongest months of the year leading up to Christmas.
After this hugely positive start to the year, all indications suggest that 2005 will be another year of exceptional growth for the industry as the number of broadband users continues to grow and consumer confidence in the internet as a shopping channel increases.
Sales Volume Trends over the Past Year in Leading Sectors
* Historically, sector specific data has included results from Tradedoubler’s top five clients per sector. In order to provide even more reliable trends Tradedoubler decided, in January 2005, to expand the number of clients included per sector to 10.
For further analysis or interpretation of these statistics please do not hesitate to contact Bite or Tradedoubler.
About TradedoublerFounded in 1999, Tradedoubler is the European leader in providing online marketing and sales solutions. Industry leaders all over Europe have partnered with Tradedoubler to work with performance-based marketing and to manage online relationships, in order to increase sales and improve online business. Tradedoubler is headquartered in Sweden with a presence in 15 other markets, and customers include Apple, Dell, John Lewis, Air France and Kelkoo. Please visit www.tradedoubler.com for further information.
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